Presentations
Talks and conference presentations on product strategy, user experience, organizational design, and applied anthropology.
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Field Research Methods in the Business Context
In the Spring of 2011, I collaborated with members of the administration and faculty at Philadelphia University. They were in the process of re-thinking and implementing significant curriculum changes that included research methods for business and design students. This presentation was co-sponsored by the Philadelphia chapter of CHI on site at the university. Field Research… Read More ->
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Sustaining Stories … In-house, Ethnographic Practice
This presentation was prepared in collaboration with Johann Sarmiento-Klapper, Ph.D. Paper Abstract Ethnographers, in a sense, play the role of story creators and storytellers. For “in-house” ethnographers engaged in the long-term work of making sense of and contributing to organizations, a challenge emerges: discovering and managing the retrospective and prospective meaning of their storytelling. The narratives… Read More ->
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Market Discourse and the Evolution of Corporate Anthropology
Market Discourse and the Evolution of Corporate Anthropology Paper Abstract As anthropologists, we position the value of our perspective and services in the corporate context. Thus, we both perpetuate and are subject to the discourse of the market. This paper describes one company’s transformation from a technocratic to market-driven mindset, and how workers are managed… Read More ->
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Consuming Work, Producing Self: Market Discourse in Dispersed Knowledge Work
This page provides video clips and a short summary of my dissertation defense, which I delivered as part of the requirements for my Ph.D. in Cultural Anthropology in June 2004. You can also read Chapter Summaries and download my dissertation if you’re interested. Consuming Work, Producing Self: Market Discourse in Dispersed Knowledge Work Presentation Video… Read More ->
Podcasts & Press
Podcast appearances and interviews on building product organizations, the anthropologist-as-operator, and what it takes to scale.
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Interview with Adobe CC
One of the bloggers for Adobe Creative Cloud reached out and asked me if I would do an interview with her. She was interested in hearing my perspective on how personas should evolve over time. Here are the questions she sent me ahead of time: You were one of the early pioneers embracing the term… Read More ->
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EPIC on Anthrodesign
… It is always nice to be recognized by the community that is carrying on the legacy of anthropology + design through the Ethnography Praxis in Industry (EPIC) conference and community (EPIC People). <3 Read More ->
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Analytics & Behavior Change
On Wednesday this week, PM360 featured my article about analytics and behavior change on the front page of their site. PM360 is a site targeted at product managers and marketers in the pharmaceutical, biotech and medical device industries. The Panorama eBulletin has a circulation of 17K and is read online by more than 43K unique… Read More ->
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I’m a People Nerd
In January I was interviewed by dScout for their People Nerd blog series. dScout is a mobile research platform that spun off from innovation consultancy Gravity Tank, which was recently acquired by SalesForce. The interview is called The how and why of building UX for SAP and ZS: Natalie Hanson on anthropology getting a seat at… Read More ->
Podcasts & Press
Podcast appearances and interviews on building product organizations, the anthropologist-as-operator, and what it takes to scale.
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Analytics & Behavior Change
On Wednesday this week, PM360 featured my article about analytics and behavior change on the front page of their site. PM360 is a site targeted at product managers and marketers in the pharmaceutical, biotech and medical device industries. The Panorama eBulletin has a circulation of 17K and is read online by more than 43K unique… Read More ->
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The Moment of Clarity
Last week I had the great pleasure of speaking with Christian Madsbjerg, co-author of The Moment of Clarity: Using the Human Sciences to Solve Your Toughest Business Problems. In their book, Christian and Mikkel share case studies from their consulting work at Lego, Adidas, Coloplast (a medical device company), and others. The wonderful, rich examples show the… Read More ->
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Lean & User Experience, again
Over the years I’ve written a few posts about the relationship between Lean and User Experience. But in looking back on those, I don’t feel like I ever did as thorough of a job as I would like in connecting the two domains. So when I was asked last year to contribute to a new book… Read More ->
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Cultivating moral jazz
Overview A couple of years ago I was a member of Creative Good’s UX Councils, and I had a chance to hear Barry Schwartz present a keynote based on the insights from his book Practical Wisdom. He is also the author of bestseller Paradox of Choice. That presentation continues to inform my thinking and the… Read More ->
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