20+

years in SaaS and healthtech

10

organizations built from scratch

$30M

in annual revenue

9.6/10

client satisfaction across hundreds of engagements

300+

people led globally

Latest Thinking

SaaS | Idea to Impact

  • EPIC 2008

    Over the years, it’s been harder and harder to find academic or industry conferences that I really enjoy and learn…

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  • EUI Summit – Day 2

    We started the second day of the Summit with another delicious breakfast on the deck of the Sky Hotel.  Amazingly,…

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  • EUI Summit – Day 1 PM

    After another delicious lunch on the deck at the Sky Hotel (a view from our lunch spot is at left), Laura…

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Health Equity & Social Justice

  • IWH: Meet the Founder – Alessandra Henderson, Elektra

    As you have likely gathered from recent posts, I’m seeking opportunities to deepen my understanding of women’s health and get…

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  • Positive momentum in Femtech

    I’m seeking a lot of positive momentum in femtech, and the latest round of investment in Flo Health (and Pitchbook’s…

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  • Fearless Fund ruling

    Did you know that less than 1% of VC funds go to women of color? Why are we not hearing…

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© 2026 Natalie Hanson