20+

years in SaaS and healthtech

10

organizations built from scratch

$30M

in annual revenue

9.6/10

client satisfaction across hundreds of engagements

300+

people led globally

Latest Thinking

SaaS | Idea to Impact

  • On Lego

    It’s hard to say who is more obsessed with Lego bricks – my kids, or their parents!  My partner and…

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  • Picked

    I can’t believe it’s been almost six months since I started my  job at ZS Associates outside of Chicago.  Where…

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  • Portfolio Management for the Board Area

    Case Study Led Portfolio Management With a team of Engagement Managers, established and managed the annual planning cycle for the…

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Health Equity & Social Justice

  • Reflections on Club Q

    I had prepared a communication to share for Transgender Day of Remembrance this week, but I have to be honest…

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  • Pride Month 2022

    I personally have mixed feelings about Pride Month this year.  We do have a lot to celebrate, but there are…

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  • Transgender Day of Visibility 2022

    Here are some of my reflections and reading recommendations on Transgender Day of Visibility, and a bit about how we’re…

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© 2026 Natalie Hanson