20+

years in SaaS and healthtech

10

organizations built from scratch

$30M

in annual revenue

9.6/10

client satisfaction across hundreds of engagements

300+

people led globally

Latest Thinking

SaaS | Idea to Impact

  • Principles & Practices of Agile

    This Part 3 of a 4-Part series on Agile. The Agile Manifesto resulted in a set of twelve principles which provide further guidance…

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  • A brief overview of Agile

    This Part 2 of a 4-Part series on Agile. The purpose of this post is provide a bit of background on what Agile…

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  • Recognizing Agile

    This Part 1 of a 4-Part series on Agile. Here is my list of the Top ways to know you’re working in an…

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Health Equity & Social Justice

  • What I’m Reading – Aug 2020

    This article is cross-posted from the ZS intranet (which we call ZSpace), where I write episodically about issues of interest…

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  • 5 Years of LGBTQ Marriage

    It’s hard to believe it’s been five years since the U.S. Supreme Court ruled that LGBTQ persons have the right…

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  • LGBTQ+ Civil Rights

    It’s been a rollercoaster few weeks in the world of LGBTQ politics, and I thought it might be useful to…

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© 2026 Natalie Hanson