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Weather or not

So, my partner is a huge fan of apps related to weather – so much so that she has an entire folder dedicated to them on her iPhone.  But even with half a dozen apps, it’s hard to imagine how she could have 75 notifications: When we looked more closely, we realized that the Weather […]

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Everyday Things

I know so many people were influenced by Don Norman’s book The Psychology of Everyday Things.  Although I didn’t read it when it was first published, I consumed it voraciously once I got my hands on it, and it has informed my thinking ever since. I think if you are a UX practitioner and you’ve read […]

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“myEasyMatch”

I would just like to say, for the record, that whoever designed and engineered the ‘myEasyMatch’ code concept that’s in use at the NorthShore University HealthSystem should seriously ask their Product Marketing team to find a new name.  There is nothing easy or matching about it! The scenario is that I needed to pay a hospital bill electronically, […]

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