cross-posted Category

The Path to UX

Last Fall I was elected a Principal and partner at ZS.  It was such an honor to be recognized by the firm in that way.  During their first year, each newly elected Principal is featured in our internal newsletter.  My profile was published last week; I’m sharing a slightly redacted version here. 

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Think Big Thoughts

In 2006, I was interviewed by Spencer Ante at BusinessWeek for an article they called The Science of Desire.  The article focused on the ways ethnographic research was being used to shape an understanding of customers.  I was quoted in one of the sidebars (top left box in the image below). At the time, I […]

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Interview with ‘This Anthro Life’

Today we talked with Natalie about how software is a product of culture, the state of enterprise UX today, and how she goes about selling research in the enterprise space. We also dig into the fact that research might not always be perfect or live up to your expectations or desires. Finally, we touch on important it is to learn the language and needs of all stakeholders involved to really build trust and successfully deliver in this space.

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Getting Giants to Dance

In the closing keynote by Stephen Pollard from Arup, we learn about about the massive complexity in airport design. Using a series of studies about Heathrow, we learn about the breadth of teams, skills, and approaches required to do each project better than the last.

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Making Sense of DesignOps

In this hands on session, attendees broke into small groups and used the beta version of the Design Operations Canvas to explore challenges in their own organizations, or to imagine an ideal future state.

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