Design Ops 2018 – Recap
This post is a brief recap of all the presentations at the 2018 Design Operations Summit, and includes links to the full length blog posts. At the end of this post I share a few thoughts about the presentations that I most enjoyed, and why.
In this opening keynote, Leisa shares her experiences with adapting to different organizational contexts. What ways of working are successful across contexts? In a new context, what might need to be done differently, and why?
Theme 1: Communicating the Value of DesignOps
How might we define DesignOps for the purpose of selling the idea and communicating its value organization-wide? How might DesignOps and ResearchOps have a measurable impact? Curated by Lou Rosenfeld.
Blog post: Communicating and Establishing DesignOps as a New Function
In the first morning presentation at @designopssummit, we learned how Intuit has established a Design Program Management team, clearly described their services, and delivered measurable business impact.
Continuing the ‘Communication’ theme at @designopssummit, @chrisaaronmoses shared how athenahealth cross-functional teams work together to measure the usability of key product workflows.
In this @designopssummit presentation, @markboulton shares the challenges of bringing a DesignOps mindset into a scientific research environment.
Theme 2: Integrating DesignOps
What does it take to integrate DesignOps into your organization? How about ResearchOps? How do you merge strategies, align goals, integrate processes, and connect people to ensure that design and research can be effective and truly scale? Curated by Kristin Skinner.
Blog post: Operationalizing DesignOps
Video: https://www.youtube.com/watch?v=Ezbtrmgooz4In the @designopssummit kick-off for the’Integrating’ theme, @neema shares his experiences of picking both the right problems and the tools and tech to support their work.
In this @designopssummit, presenter @freyjacqui shares how MailChimp DesignOps team uses the concepts of Flow and Superfluidity to guide their team’s efforts.
In this @designopssummit presentation, @biologytodesign shares the ways in which our business practices mirror how our brains work, and what we need to know to make the magic happen in our own teams.
In this @designopssummit presentation, @uxcrank shares his experiences of bringing incremental change into very challenging organizations.
From the Design Operations Summit website: Improvisational theater performers create an environment where creativity is maximized within an environment of listening and non-judgmental collaboration. Take a peek behind the curtain as two professional improvisers (and technologists!) demonstrate some of the key principles they apply not just onstage, but their day jobs at software companies as well. All this while laughing your way through the end of the day!
Theme 3: Growing People and Teams
What types of organizational structures support DesignOps and ResearchOps? What do teams go through as they grow? How do they deal with recruiting, hiring, onboarding, cultivating culture, outlining career paths, mapping out guiding design principles, and learning and development? Curated by Kristin Skinner.
Our @designopssummit theme of ‘Growing People and Teams’ kicked off with @jasonmesut sharing how he uses Shaping workshops to help designers understand both their growth areas, and how they can support the growth of others.
Blog post: Understanding Experiences: When you have to do more than work
In this @designopssummit presentation, @hollyface1975 reminds us to use our own methods to deeply explore our own teams and how to make them more effective, more integrated, and happier.
In this @designopssummit presentation, Jennifer Kanyamibwa shares six life lessons that have informed her work as a Design Program Manager.
Blog post: Taking it to the next level: Career paths in DesignOps
Our ‘Growing People and Teams’ theme @designopssummit concludes with lessons learned from the mature Design Program Management team at Facebook.
In this @designopssummit presentation, @milesorkin talks to us about the importance of culture, and the power of moving from empathy to true compassion, thereby enabling people to bring their full selves & all their talent to work.
Theme 4: Methodologies and Work Environments
How might we implement DesignOps and ResearchOps in an agile environment or team? A distributed team? A small design organization? A massive organization? Curated by Dave Malouf.
We kick off the afternoon of @designopssummit with the ‘Methodologies and Work Environments’ theme. Here, Megan Blocker shares her ‘selectively scrappy’ approach to building ResearchOps at McKinsey
Blog post: Continuous Design: One eye on the horizon and the other on the next wave
How do we support immediate design needs, while still being mindful of the long term? In this @designopssummit presentation, we learn how Maria Skaaden and her team have done that with their team at the railway system in Norway.
In this @designopssummit presentation, Hana Nagel shares what she learned about designing for social impact, and what service design in the non-profit world can teach us about our work in the enterprise space.
Blog post: Design at Scale: Building a human-centered culture at IBM
In the closing keynote of @designopssummit, IBM design leader @douglaswpowell shares some of the practices they use to drive change & measurable impact, thereby securing buy-in for design at the most senior levels of the organization.
There were a number of talks that I enjoyed this year, for very different reasons:
I liked the opening presentation by Brennan Hartich from Intuit, because he provided specifics regarding how to distinguish between design leaders and design ops, and offered specific examples from his DesignOps service catalog.
I appreciated Jason Mesut’s presentation about providing career guidance and coaching to designers. He shared some of the many frameworks he uses, and explains why bespoke models are important, in part because they create personal clarity and ownership over career next steps.
Although it’s not a new story, I enjoyed Maria Skaaden’s presentation about the experience of integrating UX into Agile. She did a nice job providing the socio-political context for her work with the Norwegian railway, and then described how she and her team struck the right balance between supporting immediate engineering needs and taking a more proactive stance on future product direction. She also shared how they put very practical measures in place to ensure that everyone (not just UX) hears the voice of their users.
I appreciated Hana Nagel’s presentation. She opened her talk by sharing how the underground music / dance scene is used to build bridges between Palestinians and Israelis, and then explaining how we can bring learnings from social justice into the enterprise. It was a blend of academic and practical work, grounded in her own fieldwork and well-articulated theory.
I found Doug Powell’s closing keynote to be both relevant and compelling. I most enjoyed his discussion of the executive-level metrics they use at IBM to track their progress in design, but there were lots of other insights about to drive large-scale, transformative change.